Brand Identity Studio · Cairo · Founded by Ahmed Gamal

Every brand begins
on an empty page.

Blank Canvas is a one-person studio built on a single conviction: that great design comes from genuine creative investment — not templates, not shortcuts, not borrowed answers. From logo systems to the social content and reports that carry a brand every day, every project starts from zero.


Studio belief

Every project gets the same thing: full attention, genuine curiosity, and a designer who cares about the outcome as much as the client does. That's not a differentiator. It's the baseline.


08 projects

Brand Identity Systems

Complete visual identities that hold together — logo, color, typography, guidelines, and every format a brand needs to show up consistently.

Social Media Design

Planned, designed content systems — not one-off posts. Templates, campaigns, and visual consistency built for how brands actually publish.

Annual Reports & Branding Material

Dense information turned into something readable — reports, brochures, and collateral designed with the same rigor as a brand identity.

Logo Design

Marks built with intention. Every concept is rooted in the brand's purpose — made to work at any size, in any context, for years.


Ahmed Gamal
Founded byAhmed Gamal
Based inCairo, Egypt
Works remotelyWorldwide
BackgroundCreative Director · Art Director
AvailabilityOpen to new projects

Blank Canvas is the studio of Ahmed Gamal — a brand identity designer and creative director with over a decade of experience building visual identities from the ground up.

Before going independent, Ahmed worked as a Creative Director and Art Director in agency environments — managing design quality, leading teams, and delivering work under real pressure for real clients. That background means every project gets structured thinking, clear process, and a designer who treats your deadline as seriously as his own.

Ahmed's approach starts from curiosity: understanding what a brand actually is before deciding what it should look like. The name Blank Canvas reflects that directly — every project starts blank, with no inherited assumptions and no recycled ideas. The brief is the foundation. Everything else is built from there.

While logos and brand identity systems are where the work often starts, Ahmed is just as passionate about the content that carries a brand day to day — social media design, annual reports, and the branding material that keeps an identity alive across every format it touches.


Start from
zero.

Open to brand identity projects, social media design, annual reports, and creative direction. If you have a brand that needs building — or rebuilding — let's talk.


Brand Identity · Logo Design

Hydroniq

Logo design Brand identity Brand guidelines Startup
ClientHydroniq
SectorPremium Services
DeliverablesLogo System · Brand Identity · Guidelines

Hydroniq is a premium power washing startup that needed a brand identity that matched the quality of its service — precise, professional, and built to last.

The project began with brand strategy: defining the positioning, target audience, and the visual language that would set Hydroniq apart in a market that skews generic. From there, five logo concepts were developed across two distinct palette families — a Royal Blue/Teal family and a Midnight & Gold family — each with its own personality and strategic rationale.

The final deliverable included a complete brand foundation document — covering logo usage rules, color systems, typography, and application guidelines that the client could hand to any designer or printer and get a consistent result.

HydroniQ logo on white
HydroniQ colour family
HydroniQ colour palette and typography
HydroniQ brand applications — bottles, apparel, vehicle wrap

Brand Identity · Logo Design

Zawahi

Brand identity Logo design
ClientZawahi
Sector
DeliverablesBrand Identity · Logo Design

Brand identity development for Zawahi.

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Brand Identity

Delta Complex

Brand identity
ClientDelta Complex
Sector
DeliverablesBrand Identity

Brand identity for Delta Complex.

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Brand Identity

Phenomenal

Brand identity
ClientPhenomenal
Sector
DeliverablesBrand Identity

Brand identity for Phenomenal.

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Annual Report · Government Sector

Sakani Annual Report

Annual report Government sector
ClientSakani
SectorGovernment / Housing
DeliverablesAnnual Report Design

Annual report design for Sakani, a Saudi government housing initiative.

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Annual Report

KDCOW Annual Report

Annual report
ClientKDCOW
Sector
DeliverablesAnnual Report Design

Annual report design for KDCOW.

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Social Media · Campaign

TGMO Social Campaign

Social media Campaign
ClientTGMO
Sector
DeliverablesSocial Media Campaign Design

Social media campaign design for TGMO.

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Social Media · Content Design

Various Social Media Designs

Social media Content design
ClientMultiple
Sector
DeliverablesSocial Media Content Design

A selection of social media content designed across different brands and platforms.

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